South Africa
Gurus who present this topic:
Wolfgang Grulke
Neil Jacobsohn
Anton Musgrave
Mpho Makwana
Michael Vincent

Formats
One hour keynote address
Two hour keynote address
Four hour seminar
One-day workshop
Two-day workshop

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Carla Fortunato-Olivier, Protea Chemicals

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Tanya van der Spuy - Senior lecturer in tax at the University of Pretoria

Recommended Books

 
The Future of Markets & Brands

Brave New World or Bar-room Brawl?

The ongoing digital revolution is remaking our entire world. Social networks, blogs and new consumer choices are re-shaping technology, business models, advertising, marketing, branding - and consumers themselves. The very future of markets and brands is being re-defined in every business sector.

But the reality is much like a bar-room brawl – very messy! On one hand, we're in the golden age of information! Never before has there been a higher level of communication and interaction. Never before have more people been connected, more information shared, a greater level of transparency.

On the other, the traditional industries are in meltdown as digital disrupters rewrite the rules, threaten massive companies and trample long-established business models. Could this happen to your industry? Newsflash: it already is!

As the Net Generation becomes more powerful and pervasive, you require a new understanding of what it takes to design your business from the outside in…around the whims of ever-changing markets. It will require new pro-active leadership in technology, marketing and branding – in the process shaping totally new industries. What lessons can be learned? Who will be the winners - and losers?

The Future of Markets and Brands draws out new insights that point to a new and very different market-space for all businesses. These are new Business Lessons from the Future.


This module is passionately presented by one of FutureWorld's Network of Gurus.
To discuss this offering in more detail, please contact FutureWorld South Africa.



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